Specialty Vehicles
Modern Branding on a Classic.
Client NY Caffeine
Type Specialty Branding
Canvas Vintage classic car
Constraint Original finish preserved
A century-old car as a coffee brand's street presence - the NY Caffeine build pairs vintage sheet metal with clean modern logo graphics on the doors, turning a classic into a rolling landmark customers photograph on sight.
Working on irreplaceable vehicles flips the usual priorities: the first job is protecting what's there. Adhesives and films are chosen for the original finish, applied so the branding is fully reversible and the car underneath stays exactly as it came.
Classic cars, vintage trucks, oddball icons - if the vehicle IS the marketing, WRP can brand it without costing it its soul.
What We Delivered
Logo graphic design & cutFinish-safe films & adhesivesReversible installation


